Barbara lives in upstate NY where she is pleased to make personal appearances about her volunteer lifestyle. Contact her at email@example.com
Later Life Story contest winner! The Center for Productive Longevity (CPL) in Boulder, CO ran a Later-Life Story Contest and I won! Nice prize too. This article appeared online in Forbes , PBS Next Avenue, and other venues. I am thrilled to share the news, read the article on the FORBES website, or Google Forbes, Alan Hall, Contributor.
Self-Publishing Workshop Calendar Time-Line:
For those who are anxious about the amount of time, dollars, and PR/Social media, I am posting my Time-Line Calendar from my Self-Publishing Workshop:
NOW – Immediately ….
Research & investigate self-publishing websites; get an INFO Kit of your choice; access http://ParaPublishing.com; choose a title and practice a tag line (one line description of your book); decide if you wish to DIY or pay others for services like obtaining a website and Blog; decide on YOUR audience.
While writing your book ….
Set up a Publicity Binder (with notices of all PR presentations); set up an Excel grid to view options for self-publishing; get quotes for editing your finished book; Google search your title; get permissions for pics or interviews if applicable; solicit testimonials. And…don’t forget to WRITE.
While your book is being edited ….
Select “projected” publish date (remember, most reviewers like to print reviews BEFORE a book hits the stands); order business cards (if not included with self-pub packet chosen); make a list of your targeted audience – clubs, libraries, bookstores, community venues applicable to your audience; begin to contact targeted venues – allow at least 6 mos lead time; prepare marketing; research key words for marketing/PR package.
While your book is being printed ….
Concentrate on marketing; WRITE; visit bookstores; keep business cards handy, available to distribute while you recite your “tag” line i.e. elevator speech; TALK, TALK, TALK to anyone you feel would be interested in purchasing your book.
When your book(s) arrive ….
Make time to initiate whatever marketing plan/package chosen i.e. social media, local media, postcards, Press Releases; WRITE .. articles for Blogs, digital magazines, perhaps using excerpts from your book; distribute a newsletter using Constant Contact or other vehicle to advertise availability; visit bookstores, introduce yourself with a business card and copy of book; update your Publicity Binder; WRITE; find time for family and friends; Promote – Promote – Promote and WRITE, WRITE, WRITE!
Remember, your book is your product. If you wish to be successful, you must treat yourself as a business with the very best product (your book) that you have to offer! These are just a few guidelines.
Book: The Single Woman’s Guide to Retirement. Take a look!